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Monday, November 14, 2011

Blog #9 Digital Lookbook Gwen Stefani's Harajuku Mini Collection for Target

Talk about new innovative ways to display a fashion collection!  Gwen Stefani's new Collection Harajuku Mini was recently launched and is featured in Target stores.  This is the commercial created for the collection.  It is a uniquely fun recreation of a real life video game.  I love the way the children's outfits change!

The collection for boys and girls is the perfect mix of simply adorable and edgy. Let's not forget it's super affordable too! Check out the link below to view the interactive look book for Harajuku Mini Collection on the target website.  You can change the the outfits with a simple click of your mouse. 






Target Harajuku Mini Collection

1 comment:

  1. Saw the collection in stores and absolutely love it!! I have two little nieces so I was especially excited about the launch. But, I'll be honest when I first saw the pieces (separately) I was a little iffy about it until I saw the commercial. Which is just adorable. And the lookbook featuring the looks is just to die for. Like you said, the perfect combination between adorable and edgy as it should be for a little kid. Definitely one of those where the marketing plays a big role. The outfits are so darn cute!

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